Alex Khizhnyak
Will Mashups Push Web 2.0 into the Enterprise Arena?
(July 22nd, 2008)
The short answer is, “yes,” but I believe it is conditional to certain changes that have to happen first. Let me focus on what prevents mashups from evolving into the enterprise space right now…. Read more…
Alex Khizhnyak
Meet the Apatar team at OSCON and LinuxWorld: Email for a Free Expo Pass
(July 22nd, 2008)
Apatar team is getting ready to head out for two trade shows - OSCON and LinuxWorld. Although the two conferences may sound similar to you, they are very different. As ZDNet’s Dana… Read more…
Alex Khizhnyak
Mashup Camp 4 in Mountain View, CA: Web 2.0 is Going Mainstream
(July 22nd, 2008)
I’ve attended Mashup Camp 4 this week. It started with a two-day Mashup University, followed by a two-day Mashup Camp. Monday, July 16th Several vendors who sponsored the event presented their… Read more…
Alex Khizhnyak
Notes from Interop-Software 2008, Las Vegas, NV. Attendee Screams and Walks Out of a Session.
(July 22nd, 2008)
There was an open source panel at Interop called “Open Source Governance: Recognizing & Dealing with the Risks of Free Software “. Panel consisted from Brian Gentile of JasperSoft,… Read more…
Alex Khizhnyak
Black Duck Software acquires Koders.Com, Misses SourceKibitzer Opportunity
(July 22nd, 2008)
I’m sitting at McCarran International Airport, waiting for my red-eye to Boston. Last night I stumbled into Doug Levin of Black Duck Software at Mandalay Bay’s Starbucks. The first thing Doug told me… Read more…
Alex Khizhnyak
CRM from Pivotal, Concursive CRM for AlphaGraphics, Apatar…
(July 22nd, 2008)
February 15, 2008
Apatar, a vendor of open source software tools for the data integration market, has announced a technology and marketing alliance with EnterpriseDB, the Oracle-compatible database company. Apatar will support EnterpriseDBs Postgres-based database products as both sources and targets of data integration initiatives. Read more…
Alex Khizhnyak
Apatar Open Source Data Integration Debuts StrikeIron Email Verification Connector
(July 22nd, 2008)
February 5, 2008
Apatar, a provider of open source software tools for the data integration market, announced the availability of StrikeIron Email Verification connector for the Apatar Open Source Data Integration toolset. The new feature is designed to determine the validity of an email address or domain using StrikeIron Web Services.
It allows Apatar users to easily cleanse customer data by validating and filtering emails extracted from databases (such as MySQL, Microsoft SQL, Oracle), files (Microsoft Excel spreadsheets, CSV/TXT files), applications (Salesforce.com, SugarCRM), and the top Web 2.0 destinations (Flickr, Amazon S3, RSS feeds).
The StrikeIron Email Verification service allows users to instantly determine the validity of an email address or domain, reduce spam by blocking emails that are sent from invalid email addresses, and ensure that email addresses are validated before they are entered into a database or before a mailing is sent.
When you are sending out emails, the last thing you want to do is send bad emails out to a server because it will get you blacklisted and it will not let your good emails through. If a server is out there and it gets a ton of bad emails from you it is going to say, “no, these guys are spamming,” Jane Foreman, director of marketing, StrikeIron, told 5 Minute Briefing. It reduces the amount time you are spending on sending email out, it improves the quality of actually delivering the email, and when you combine it with Apatar, it puts all of this into the business user”s hands. They know they have better leads so they can get their outbound programs out cleaner and more efficiently and they are not doing anything that development has to clean up on the back end.
Source: DBTA 5 MINUTE… Read more…
Alex Khizhnyak
Apatar Extends Customer Information with CDYNE Demographics Data
(July 22nd, 2008)
New Apatar data quality connector for CDYNE Demographics Web service enriches customer database by integrating contacts with their statistical socio-economic data
May 8, 2008, Chicopee, MA - Apatar, Inc., the leading provider of open source software tools for the data integration market, today officially announced the CDYNE Demographics connector for the Apatar Open Source Data Integration toolset. The new connector delivers statistical data about customers and allows organizations to identify the ethnic and socio-economic makeup of their current customer base or purchased marketing lists. Apatars CDYNE Demographics connector can be used with any contacts database to determine the age, race, income, as well as type of residence, median income, median house value, or median number of vehicles, all without coding.
Ideal for data modeling and marketing
Over half of B2B marketers plan to put more resources against creating marketing databases, cleaning up customer data, and improving sales force automation and CRM integration, according to Forrester Research in its “B2B CMO Investment Priorities for 2008″ report. Whether you need to build customized marketing campaigns and determine ethnic or socio-economic information, this new data quality service from Apatar and CDYNE can be used to tweak your product offerings or advertising messages to reach your desired target market. Non-profit organizations or companies relying on donor support can use this data to match other groups or geographic areas to these traits in order to expand membership base and increase donations and support.
Featured quotes
“By appending demographic information to contact lists, you can determine when and where advertising should be placed to achieve maximum results,” said William Chenoweth, VP Director of Marketing CDYNE Corporation. “Using Apatars new data quality service, statistical data from CDYNE Demographics can be integrated with your customer database to determine the statistical characteristics of your contacts. It is imperative that an advertiser has the tools to get the most results for their money.
For a business, efficient and… Read more…
Alex Khizhnyak
Six Ways to Monetize Your Mashup Development Skills
(July 22nd, 2008)
26 March , 2008
Despite what many people tend to think, mashups are not just grabbing someones Web content. A well-made mashup is actually a brand new information resource, which is unique, genuine, and represents a greater value than its single components. If the mashup fails to meet the above-mentioned conditions, one can write it off as a dustbin full of informational garbage. Users are willing to pay only for those mashups that are of some value either for business or fun. In other words, the resource is worth considering when the idea of a certain mashup, the idea to combine these very components, makes sense. Nobody is interested in a mashup that transforms a number of useful Web sites into a huge useless mess.
Alex Khizhnyak
Apatar Allows Custom Date and Time Formats Integration
(July 22nd, 2008)
May 16, 2008, Chicopee, MA Apatar team announced the ability to set custom date and time formats within Apatar Open Source Data Integration application. With this new feature, Apatar users can write and compare records of date and time formats that differ from their default system settings or other user formats. As a result, Apatar provides users with more compatibility and flexibility during integration of data that contans date and time records, especially within cross-cultural environments and applications. One does not need to know the exact format of date and time stored in the database or stick to the formats defined by other users. Instead, Apatar users can work with dates and time records using the formats that are common within their native countries or regions.
Apatar is the first company to release open source tools for non-technical staff and customers to access the application data they need to do their jobs more effectively. Apatar provides support, training, and consulting services for its integration solutions.
Related Links
Date and Time Settings user guide: http://apatarforge.org/wiki/display/AUG/Date+and+Time+Settings
Major Apatar Offerings
Apatar Enterprise Data Mashups (www.apatar.com)
Apatar Enterprise Data Mashups is the first open source on-demand data integration software toolset and services, which help users integrate information between databases, files, and applications. Imagine you could visually design (drag and drop) a workflow to exchange data and files between files (Microsoft Excel spreadsheets, CSV/TXT files), databases (such as MySQL, Microsoft SQL, Oracle), applications (Salesforce.com, SugarCRM), and the top Web 2.0 destinations (Flickr, RSS feeds, Amazon S3), all without having to write a single line of code. Users install a visual job designer application to create integration jobs called DataMaps, link data between the source(s) and the target(s), and schedule one-time or recurring data transformations. Imagine this capability fits cleanly and quickly into your projects. You”ve just imagined what Apatar can do for you.
ApatarForge (www.apatarforge.org)
ApatarForge is… Read more…